Last week , the Agro Businessclub Westland visited Beyond Chrysant Chrysanthemum baby’s room in Hoek van Holland . According to the raiser , there is nowhere in The Netherlands where the sunshine shines as much as it does here , and with a view of the assailable theatre , the wood on the horizon and the Nieuwe Waterweg and the sea in the back , brothers Wouter and Martijn are undeniably put up in a beautiful locating .
Jacqueline van Oosten of ' the Club of 100 ' of Wageningen UR , Henrëtte Hoogstad and Simone Keijzer of Gearbo ; Marco Vijverberg , Euro West , with host Wouter Duijvesteijn ; director of Flower Circus John Elsgeest and Richard van Duijn of Flamingo Flowers BV ; and Roy v / five hundred Knaap of KP Holland , Tom Zwinkels of Bryte ( and Business Club De Groene AAP ) and Ferry van der Ende of the eponymous Van der Ende Groep .
Clickherefor a photo report of the coming together
The theme of the merging was ' innovation ' , a apprehension - all term of path , but if you find the right speakers and examples , it is easy to make it concrete . The Duijvesteijn brothers have plenty of ideas on the subject , and Simone Keijzer of Gearbox was also willing to utter about the technological marvels that this company introduces into horticulture .
Beyond Chrysant is mayhap even the only party to assure a hebdomad ’s blush on every flower , wherever in the world it is placed in the vase . " We pop out taking cooling and pre - cooling really seriously at a good time . We live that by chilling flush right out , we could accomplish a serious improvement in vase life . But the trade did not want to use it at first , because the bud are modest and the stems attend weaker . But we never had any call or complaints , the quality was always good . At some point , the market come out to see that and they adopted it - which is when we came up with the idea of a warrantee . "
Wouter Duijvesteijn
Give Wouter the chance and he wo n’t halt blab , he seems to have an unlimited provision of anecdote and mind . make your own clipping , making a better press clod , finding program for residuary streams , making packaging more sustainable and using all kinds of polish materials , showcasing the product in striking way , etc . Furthermore , the company has a Bercomex processing and selection knock , where camera engineering is used to separate the flowers into quality classes .
Employees of the futureSimone Keijzer of Gearbox hump that in this theater of operations , among others , there is still a lot to be reach . With her companionship Gearbox , together with conscientious objector - owner Johan Kreeft and now 30 employees , she grow ' employee of the future ' . " The time of descale up making the difference if over , but you may always win by working smarter . We narrow in implement vision technology and data processing in harvest home and product processing . We do this as much as possible by implementing the technology as if it were Lego blocks in subsist systems , as oppose to always trying to reinvent everything . "
Simone was brought up on gardening . Pictured in the centre of attention together with Colorado - founder of Gearbox Johan Kreeft .
This has led to a set of ' employee ' such as the GearVision ( quality ascendance ) , GearRover ( harvester ) or the GearSense ( smart photographic camera that works as a crop specialiser ) . The party does everything itself : design , hardware , software and implementation at the customer . These solutions can count on a lot of interest and are a success , as everything shows : development of the company , attracting investing , excellent client reappraisal and finally a nomination for the Horticultural Business Award .
The next meeting of the entrepreneurs ' connection is already schedule for June 30 , in the new Growers United construction .
Clickherefor a photo study of the meeting .
© FloralDaily.com/Geert Peeters
