Since 2017 , Marcel Koolen has been at the head teacher of Codema as CEO . He take over from founder Maarten de Jager , who meticulously merged various horticultural specialists into the Netherlands ' leading provider of horticultural solutions . It is his project to realize the international ambitiousness and at the same fourth dimension , realize his own vision .
In late age , horticulture has been a popular terminus for the money of investors who desire to invest on a big scale in , for example , medicative cannabis , food production and perpendicular farming . Floriculture and traditional growers also continue to develop and grow . partially due to size of it , proficient design must ensure higher efficiency or issue .
Conversation married person from the start“In this changing market , it is crucial that we render the investor and what we call the ' incorporated plantsman ' with the correct information , knowledge and the proper linear perspective . After which , we arrive at the legal transfer of decisive refinement systems . In the first plaza , this think that , from the beginning of their trajectory , we are a full conversation partner for these organisation . Our organization is now geared up for this .
Secondly , this requires an external comportment . We are always build project in America , Europe and the Asia - Pacific region with a exceptional emphasis on China . This goes beyond a simple sales administration , our " license to operate " depends on our ability to provide after - sales service and sustainment . "
Due to these development and continuing ontogeny , the organization of Codema has grown strongly . From the Netherlands , we wait on and supply all over the world and on location we make for as much as potential with local workers . Many beliefs converge in the latter ; toll control from the customer and the influence of Nordian Capital . For example , on sustainability . However , Koolen ’s personal motives also make their grade :
“ That does not mean that I make many unmanageable considerations or want to impose these on my client . By applying new technical developments and continuing to knead on both plan and engineering science , we already are more economical with raw materials .
Of course , it starts by regard if we can make expert decisions in everything we think about and everything we do . Think about choosing green energy , solar jury , limiting escape drive , a intercrossed fleet , and so on . Good business decision that are simply better for our major planet . It is no coincidence that this is also crucial for our investor , Nordian Capital . Nordian ’s entire investment funds portfolio compensate for all of its emissions through certified contracts with Land Life Company . This foundation is pull to the reforestation of around 2 billion hectare of state around the Earth . ’’
A shared visual sense for the futureOriginally , Marcel Koolen was an Electrical Engineer . However , he soon hear that a wide field of vision suits him better . That theme had been a common screw thread in his entire calling . pair with his passion for what he call ‘ public interest ’ . With every step , his performing field grew larger .
‘ The first time that it actually connect was with an electrical menage business . There I quickly built up a section whose turnover was equal to that of the parent company and was allowed to slenderize it down a few years later . I have been able to face these sort of challenges at an progressively gamy level . First at VolkerRail , during the denationalization of the railway , and then at Spitzke and ABB .
When I bug out at Codema , significant change were to arrive and therefore was an excellent fit . However , the main grounds for my choice is our portion out vision for the futurity . When I forge on the mobility of the Netherlands at VolkerRail , I note that serve the ‘ public pastime ’ motivates me enormously . And at Codema we go further : we serve fertilise the worldly concern . A good and effective intellectual nourishment output not only ensure that everyone has food but also makes it a heap less harmful to the surroundings . That is a challenge , which I would wish to put my endeavour into . ’
Future and strategy Codema : food productionThe herb finish market has boomed in recent twelvemonth , and the legitimation of the finish of medicinal cannabis has created a gravid capital inflow , which also benefited Codema . Codema realized decisive cultivation systems in the bombastic , most innovative cannabis greenhouses in the world . These are greenhouses in which intellectual nourishment safety and reliability , as well as mechanisation , are more critical than ever . Codema also works in the floriculture with large cultivation organizations to give the latest technology in areas such as software , water , lighting and logistics . This provides knowledge and experience that Codema can directly employ to food cultivation .
“ Investing in food output is a dear business determination . The world universe is growing , and with it , the demand for solid food . There are many challenge in this area that want a technical solution and where Codema can make the difference . That makes it a good investment for both investor and Codema . Since we are now combat-ready in the three major time zones , we deoxidize the risk of economic volatility further . That name us future - proof . ”
Cooperation in the chain“That does not entail that Codema can do that alone . We form together with greenhouse builder and engineering -and consultancy firms , such as scientific researchers , educational origination and market investigator . Partly because of this , Codema is able to stage the final resolution to the client . This means that we go further than ever in our services . That is also what the mart involve . ”
When asked whether he is slaked if , in Codema 2024 cast anchor her international position as a food production specialist , Koolen replies :
“ We should always keep arise , but that does n’t intend it ’s always about financial growth . This could , for instance , be emergence in the impact you have on the mankind . Or growth in knowledge and science , the exploitation of new technology . We necessitate to keep moving and ascertain that Codema can go on to offer up its customers the best proposition in the time to come . ”
For more entropy : Codema Systems GroupOosteindsepad 82661 EP BergschenhoekThe Netherlands+31105212755[email protected]www.codemasystemsgroup.com
