" forgather the demand of our clients is a uninterrupted challenge , " says Laura Fajardo of De Ruiter Colombia . De Ruiter , a Dutch rose breeding company with trial and option arena in Europe , Africa , South America , India , and China , is present in Colombia for thirty year . In 2022 , the De Ruiter Colombia set in motion the ' Be Sweet ' variety to get together the need of the US market place . In this clause , Fajardo say us more about this pink variety , and the way it has been incur by clients . Meeting demand"Every day our node are more demanding when select miscellanea due to high production price , clime variety , and a demanding grocery store , " Fajardo states . " In Colombia ’s main rosaceous yield area ( Sabana de Bogota ) , the effects of clime variety are evident . One of the aftermath of mood modification are the conditions conducive to the development of disease such as Botrytis and Downy Mildew , which is a challenge for the growing of varieties that contact most of the characteristic needed in Colombia . Moreover , about 80 % of Colombia ’s roses are export to the US market . It ’s the lead business for Colombian rose give rise . That ’s why our products should meet the demands of our cultivator and the US market place " .

The ' Be Sweet ' varietyIn light of these developments , De Ruiter Colombia added the ' Be fresh ' smorgasbord to its assortment . According to the fellowship , this variety has a pink colour and a Greco-Roman opening . The bud tiptop of this rose is 60 - 70 millimeter , and the stem duration 60 - 80 millimeter . Moreover , the De Ruiter squad states that the industrial plant is easy to manage , and that it has a low-pitched susceptibleness to diseases .

The ' Be Sweet ' miscellanea

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The roses are among others produced by Grupo Andes , and Laura highlights that this is not without a reason : " Grupo Andes is one of the most traditional company in Colombia , and stands out for its high character , their flowers are exported to many commonwealth . We have been working with Grupo Andes since De Ruiter ’s presence in Colombia , " Laura says .

The ' Be Sweet ' Variety in a greenhouse

Laura : " Within the DeRuiter Colombia portfolio , ' Be Sweet ' is one of the outstanding varieties of the pink colouring range thanks to its bright colors , long vase - life , and good agronomical feature : a high-pitched productivity , and an excellent stem length and bud size . Moreover , the preparation of the bunches of ' Be Sweet ' is facilitated thanks to the homogeneousness in the opening night and the distance of their stems . And last but not least , this rose has a good profitability . "

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Although Colombian agriculturist may be primarily oriented on the US grocery , Laura play up that the ' Be Sweet ' variety is sold to both clients in the US and Europe as illustrated by the experience of Grupo Andes . " Tania Dolinko , Commercial Manager of Grupo Andes told me that node from Europe and Asia like the variety for its versatility in making arrangements , for its adept behavior in travel , and foresightful vase life . "

The ' Be Sweet ' miscellanea at Grupo Andes

Exploring new developmentsLaura is affirmative about the future tense : " I believe that the classic color and openings will be maintained but that the market place is increasingly open to Modern developments in colors , shapes and openings . The marketplace had serious acceptance of our tenner - pression line , which are garden - type potpourri , and their demand increase year after year . This is why we will carry on develop mixture with new openings and colors for the grocery , " Laura concludes .

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For more information : Royal De Ruiterwww.deruiter.com

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